Viant, a Time Inc. people-based advertising technology company, today announced that Ryan McGurk has been named Vice President of Enterprise Strategy.
Time Inc. (NYSE:TIME) today announced that it has completed the acquisition of Viant Technology Inc., a data-driven leader in people-based marketing.
Time Inc. and Viant, today made an announcement for Time Inc. to acquire Viant, a leading people based marketing platform. The transaction creates a digital platform that combines first party data and wide ranging programmatic capabilities across Time Inc.’s premium content.
Viant today unveiled the results of a study commissioned from Nielsen that examines the behaviors of “best customers” during the holiday season across three key U.S. retail and hospitality industries.
Viant is announcing the availability of its Viant Advertising Cloud, in the UK. The cloud-based technology platform provides marketers with a fully integrated suite of advertising applications available on-demand, in the cloud.
Vindico, a Viant company and leading digital video advertising platform, announced that it has received continued accreditation by the Media Rating Council (MRC) for its video ad serving platform.
Viant’s People-Based Platform Allows Marketers to Leverage their CRM Platform Across All Digital Advertising Investments
2014 Annual Report Identifies Key Trends in Digital Video around Viewability, Completion Rate, Engagement and Cross-Device Format
Ad Management Platform Strengthens Focus on Client Relationships and Invests in Future Growth
Viant Unveils Complete Cloud-Based Suite of Advertising Applications for Marketers