Cookie Policy

Effective Date: This cookie policy was last revised on 23 March 2017.

We use cookies and similar tools across our websites to improve their performance and enhance your user experience.  This policy describes how we do that.  Please take a moment to familiarize yourself with this entire policy.

What are cookies?                                                                                                                                                                                                                                   Cookies are small text files which a website may put on your computer or mobile device when you first visit a site or page. The cookie will help the website, or another website, to recognise your device the next time you visit. Web beacons or other similar files can also do the same thing. We use the term “cookies” in this policy to refer to all files that collect information in this way.

For more information on cookies visit

What sort of cookies does Viant use?
Generally, our cookies are used for a variety of purposes, including those that are:

Strictly Necessary.  We may use cookies that are strictly necessary to allow you to use and access the Viant websites, including cookies required to prevent fraudulent activity or improve security.

Performance‑Related.  We may use cookies that are useful in order to assess the performance of the Viant websites, including as part of our analytic practices.  This allows us to provide a high quality experience by customising our offering and quickly identifying and fixing any issues that arise.  For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages.

Functionality‑Related.  We may use cookies to offer you enhanced functionality when accessing the Viant websites, including keeping track of your specified preferences.

Targeting‑Related.  We may use cookies to deliver content, including advertisements, on third‑party sites based on how you interact with the Viant websites.  This includes using cookies to understand the usefulness to you of the advertisements or content that has been delivered to you.

If you are based in the European Union and would like to learn more about how we and advertisers use these types of cookies or to choose not to receive them, please visit We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.

Does anyone else use cookies on the Viant websites?
We also use or allow third parties to serve cookies that fall into the categories above. We may also use third party cookies to help us with market research, improving site functionality and monitoring compliance with any other policies or terms and conditions.

What if I want to disable cookies?
As we explain above, cookies help you get the most out of our websites.  If you wish to disable cookies, please look for the “help” function in your browser, or contact your browser provider.

Please remember that if you do choose to disable cookies, any portion of the Viant websites may not work properly.